Doll comes with an Islamic message

Doll comes with an Islamic message

William White | Opelika-Auburn News

Amber Meacham, 27, and her 2-year-old daughter, Kirsten, got a surprise when they bought a new doll.

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What should have amounted to child’s play ended up as no laughing matter for one Beauregard family Wednesday afternoon after a trip to an Opelika store.

On a recent shopping trip, Amber Meacham, 27, and her 2-year-old daughter, Kirsten, purchased a Little Mommy Cuddle & Coo doll made by the Fisher-Price Company.

When cuddled, the doll makes a number of audible cuddles and coos, but the doll Meacham purchased has another unique phrase in its literary repertoire.

The doll can be heard saying what sounds like “Islam is the light.”

The doll’s packaging makes no reference to any religious affiliation or content.

Meacham contacted the Opelika Target store where she made the purchase to talk to managers. She asked them to pull the product from their store shelves, something Meacham says they said they would not do that without a recall notice from the doll’s manufacturer. A manager at the Opelika store and a customer service representative who answered a corporate office number told the Opelika-Auburn News that a recall from the manufacturer is required to pull any product.

Meacham then contacted Fisher-Price’s parent company, Mattel, Inc., and spoke with a company representative that documented her concerns and informed her that she was not the only consumer that had contacted the company with similar concerns about that particular doll.

A phone call to the Mattel Company made by the Opelika-Auburn News Wednesday afternoon netted an automated voice message response.

Meacham and her husband Paul are Christians, but say they respect others rights to choose their own faiths as they would like to have the right to raise their daughter in the faith they so choose respected.

“I was told that there was a bad chip in the dolls that made them speak as they did, but the stores I have contacted still won’t pull the existing dolls from their shelves,” said Meacham. “The doll should only coo and say mama.”

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Reader Reactions

Flag Comment Posted by autiger2998 on November 06, 2008 at 7:25 am

Sounds like it was meant as a babbling baby noise. I don’t think there is any intent on the part of Mattel and there certainly is no great conspiracy to feed us Islamic messages. If you say “to each his own” then ask for the dolls to be pulled, then that’s not following the teaching of tolerance. It’s kinda like saying you are entitled to your own opinion as long as it doesn’t conflict with mine. Islam is one of many religions that is forced to tolerate Christian beliefs and messages.

I would think a simple return to the store to swap the toy would be appropriate.

Flag Comment Posted by Redoubt on November 06, 2008 at 5:03 am

Why am I not surprised? We are already being force-fed a steady diet of things like sexual promiscuity (hetero and otherwise) on primetime TV. Why not Islam too?

I guess it is up to the individual consumder but… I wouldn’t give a child of mine a doll that preached relion of politics.

Geez.

Flag Comment Posted by getreal on November 05, 2008 at 11:27 pm

This is a news story?  This same story was reported in the northwest florida daily news a couple of months ago.  If the doll said Jesus is light people would flock to Target and buy these dumb dolls like it was the second coming.  Even if the doll says Islam is light.  No three year old gets what that means.  Why not use the experience as an opportunity to teach your kid that there are differing religions out there?  Personally, I can’t stand Mormons.  I think they’re nothing more than a religious cult.  But, I wouldn’t sweat it if my kid’s doll said, “Mormonism is light.“  Most small children wouldn’t get it what means anyway.  And, if the kid does get what it means then teach him/her that there are differing views on religion.  This was a dumb news story in Fort Walton Beach and it’s a dumb news story here, too.

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